Tuesday, August 28, 2007

Day 18: We made $49!





Day 17: Our Departments

Today we broke up into departments or jobs. They are:

1) Food Prep - Washing and preparing the food. Making the smoothies and kabobs

2) Food Buyers/Delivery - Helped buy and carry groceries

3) Salespeople - Handle money and solicit customers

4) Art & Marketing Department - Responsible for making uniform, posters, flyers

5) Presenters - Presenting our business idea on Power Point

6) Quality Control Specialists - Making sure that the food is handled properly


Most of the kids had more than one job. After we divided into departments, we got to work. I took the buyers to the grocery and Italian market to buy the supplies and food, and the marketing team was busy at work back at SEAMAAC. Lillian, one of the older students, did a great job creating our colorful Power Point Presentation. When we came back, we saw that the marketing department made a beautiful t-shirt and poster.

Day 16: Shopping around for the best deal

The kids joined me to the Italian market today. With a pad and paper in hand, they sought out the freshest looking, and cheapest fruits. We found that there were great deals if we walked to the fruit stand on 9th Street instead of 7th Street.

When we came back to SEAMAAC, we wrote down all the prices on a big piece of paper. I knew that that Friday the School was having a flea market so I decided to get a table and throw the kids in the fire, and test out the business since they were so excited about selling. We had a lot of organizing and work to do in less than two days, but I knew it was possible and that it would be a great learning experience.

Day 15: The Taste Test

Today the kids had a lot of fun.

I brought in all sorts of fruit, vegetables, dip and sandwiches. The students helped me prepare some healthy snacks and we all got to try them. Then we put together a menu and gave the snacks some fun names, like at Jamba Juice.

The menu consisted of:

The Veggie Pack - celery, carrots and green peppers in a snack bag with ranch dip in a cup

Fruit kabobs - strawberries, grapes and apples on a skewer

The Monkey Sandwich - peanut butter and bananas on raisin bread


The reason for doing the taste test is because I told the kids, "if you don't like eating it, chances are other people won't like it too." I wanted the kids to sell something that they believed was healthy and tasty themselves. Unfortunately, the veggie pack was not the hit which I had hoped. Many of the kids did not like green peppers and found it unsatisfying.

The monkey sandwich got mixed reactions. The kids did not like how the bananas looked.... they get brown quickly after you cut them up. And one of the youth leaders who sampled it said it made his mouth dry and sticky. We knew that we had to serve a drink with this, thats where the idea for making smoothies came about.

Fortunately, the fruit kabobs were a hit and the kids were able to make it themselves. I gave them a challenge. I told them to try and sell a kabob to the elders and the staff in the building and whoever can make the most money wins. Our biggest winners were Valerie and Anthony who were able to make $1 each. They shared their technique: Greet people respectfully (preferably in their own language... Anthony greeted his customer in Cambodian) and tell them how juicy and tasty it is and that you made it yourself. Adults like to encourage and support young people and are more likely to buy (and pay more) from a cute kid.

Monday, August 13, 2007

Day 14: We have a name!

Last week the kids voted and decided that they wanted to create a fruit and healthy snack stand for our business.

Today I split the class into small groups and on different pieces of paper, I wrote these questions:

1) What is the name of our business?

2) Where and when will we operate?

3) How much will we charge for our product?

4) What are some healthy things that you know how to prepare?

5) What are some ways we can market our business?

6) What is the mission of our business? How will it help our community?

7) Who is our target customer?

Each group had a different colored marker and they brainstormed together to come up with ideas and record them on the pieces of paper that were taped around the room. Each sheet had one of the above questions on it. Then the groups rotated and went to the next question until each group answered all the questions.

At the end, we decided to name our stand "Fruittropolis"

Thursday, August 9, 2007

Day 13: The Lemonade Stand game

I did Business Quizzo today again to test the students on new terms. It was a really tight game today, Lil' Azn Gangstas beat Gurl Power.... Sike Naw by 1 point. The boys seemed very surprised and excited to win. Everyone got a prize though. I handed out the leather clipboard/notepads from United Way today and they were really excited about that.

For the 2nd half of class, we broke up Junior 1 and 2 and I showed them the classic "Lemonade Stand Game", the kids each started off with $3.00 and had to decide how much of that they would budget to signs, and how many cups of lemonade they would make and how much they would sell it for. It was heart-warming to see how much the kids got into the game. Alicia made the highest amount...... $60.37 from $3.00 starting budget! Maybe she should be teaching this class! I'm glad I did this because I think the kids learned that business isn't smooth, you have your good days and bad days, rainy days and sunny days.

The second group did an exercise downstairs where they researched the phone book and looked up how many businesses there were in certain categories, a) How many locksmiths? b) How many comic book stores? c) How many taxi services? Then they had to see where there is no opportunity and in what field there is opportunity.

Day 12: Guest Speaker

The kids got the opportunity to meet a real business owner and also practice interviewing techniques today.

Jeff Wiesner, owner of the graphic design company Abacus Studios came to visit SEAMAAC and talked about how he started his business and showed the kids his portfolio. Each child thought of one question and got to go up and ask Mr. Jeff. Our other guest speaker, Roland, who owns REload messenger bags could not come, but Jeff (who is friends with Roland) brought in some of his bike messenger bags and talked about his business as well. Jeff talked about how businesses are started with an idea, and then how you analyze and develop that idea.